Built on Tradition. Designed to Last.

Every Forty Love piece reflects a commitment to timeless style, thoughtful construction, and modern performance. These are the essentials of a refined tennis wardrobe—designed to be worn often and kept for years.

Shop Tennis

The Love All family of brands.

As part of the Love All family, Forty Love honors the heritage of the
sport while designing for how men live today. Our clothes are built to perform
on the court, but equally at home off it—polished enough for everyday life,
comfortable enough to wear all day.

Free shipping and returns

Tennis style that lasts

We believe in buying fewer, better pieces. Clothing that holds its shape,
keeps its purpose, and earns a permanent place in your wardrobe.

What We Believe

Timeless Design

Clean silhouettes and classic proportions designed to outlast trends.

Menswear Foundations

Inspired by tailoring, tradition, and the enduring codes of men’s style.

Performance with Purpose

Technical fabrics chosen for comfort, movement, and longevity.

Quiet Confidence

Refined, understated, and intentional—never loud,
never fleeting.



FAQs

Please read our FAQs page to find out more.

What is Forty Love?

Forty Love is a men’s tennis and lifestyle apparel brand rooted in classic menswear and traditional tennis style. As part of the Love All family, we design refined, timeless pieces that perform on the court and wear effortlessly off it.

Is Forty Love only for tennis?

No. While our designs are inspired by tennis, Forty Love is made for everyday life. Each piece is designed to move seamlessly from the court to the rest of your day, maintaining comfort, polish, and versatility.

How does Forty Love fit?

Our fit is classic and tailored without being restrictive. Pieces are designed with clean lines and balanced proportions, offering ease of movement while maintaining a refined silhouette. If you prefer a relaxed fit, we recommend sizing up.

What fabrics do you use?

We use premium performance fabrics selected for comfort, durability, and longevity. Our materials are breathable, moisture-wicking, and designed to hold their shape over time while maintaining a refined appearance.

How should I care for my Forty Love garments?

We recommend washing in cold water on a gentle cycle and laying flat or hanging to dry. Avoid high heat to preserve fabric integrity and fit. Detailed care instructions are included on each garment label.

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